|
Scrapbook Industry News™
The leading monthly trade publication for Industry Professionals
Scrapbook Industry News is
the only publication of its kind - a monthly online collection of
exclusive news, industry headlines, insider buzz, resources, articles,
research, and more, designed to help everyone involved in
the scrapbook industry succeed!
Those of you familiar with our company know that we eat, sleep, and
breathe this industry. Every bit of relevant information we gather
is put into each monthly issue.
You can expect to receive a
massive dose of information and inspiration - specific to our industry
- that will help you stay successful. We do all the research for you - and
we do it with the highest standards possible.
Here’s just some of
what you can expect in every issue of
Scrapbook Industry News:
Industry
Insider:
Remember the
"research" I just talked about? Here are the details: I read more than 70
magazines and newspapers every month (including EVERY scrapbooking
periodical, consumer and trade), constantly on the lookout for
information that pertains to the scrapbook industry.
I also regularly monitor the
many scrapbook message boards and Web sites, as well as many of the
various business and marketing web sites. And I make it a point to read
all of the latest business books that I feel may be beneficial for
entrepreneurs like you.
(OK, are you getting the
idea yet that I am a total Research Geek? I admit it - I love to
research and to discover things that no one else knows about yet!)
And then, every month, I
pass along this information to you in Industry Insider. Industry
Insider provides breaking news and inside information that you
won't find anywhere else!
That's Not All! Also in
Scrapbook Industry News:
Chain Store Watch:
Concerned
about the scrapbooking chain stores who have been opening locations across
the U.S. at a growing pace?
If you're a retailer or a
manufacturer, you need to be aware of these chain stores - and no,
we're not talking about the general crafts stores, who can actually help
your business as a retailer - we're talking about stores like Archiver's
and ReCollections - large, scrapbook-only chains.
Now, we're not
against these chains! In fact, we believe that the chains add much
value to this industry, and the fact that they continue to open new
locations only proves that scrapbooking is still as strong, if not
stronger, than it's ever been.
That being
said, it's still important to know what they're up to...
We regularly
research these chains (as well as other retail establishments who are
breaking into the scrapbook field) through a wide variety of resources. We
then gather this news, as well as each one's planned upcoming locations,
and report this news back to you.
We'll also let you know how
independent retailers are competing, what scrapbook consumers think about
the chain stores, and whatever other relevant news we are able to find!
More Regular
Features in Scrapbook Industry News:
Behind-The-Scenes At..
We attend each trade show in the industry as observers and reporters - and
bring you the details on everything we discovered! Buzzed-about products,
new companies, and of course a good dose of Industry "Gossip" and a few
"blind items" thrown in too! (Always in a positive light, of course!)
Trade Show Tracker
The latest updates, announcements and deadlines for each of the industry's
trade shows
In The Media
There's a list of "Media Links" - each time a newspaper, magazine, TV
program, or radio show has mentioned scrapbooking - in our Free Resources.
But this resource goes deeper - we examine the latest media mentions for
information we feel may be useful to you.
Examples include the rise of
newspapers writing about digital scrapbooking in mid-2004 and what that
means for the industry; the types of scrapbook companies that get coverage
in places like the NY Times and USA Today; and the first time a
publication writes a full-length article on diversity in scrapbooking -
and what that means for the industry.
More Benefits of Membership...
Extensive Learning
Library
Access to all archives of Scrapbook Industry News™
Wow! Spend a few hours reading all of the fascinating and hard-to-find
News, Updates, and Industry Headlines in every issue since August 2003!
Read them online or print them out and put them in your business binder
for easy access! This benefit itself is worth the price of membership!
Scrapbook industry-specific
articles, special reports, and editorials
In-depth articles on many
topics that affect you, the scrapbooking entrepreneur. Also, frank
and honest editorials on the ever-changing scrapbook industry and what the
new changes and trends mean for now and the future.
Some of our Exclusive
Content includes The State of the Industry Report; Teaching Scrapbooking: A Guide For Instructors and Retailers, a multi-part series;
Q&A's, and more!
E-Book Library
Access to Free E-Books for your business success!
More Benefits
Coming Soon!
Add 1-Year Membership to
Your Shopping Cart!
|
