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Scrapbook
Industry News E-zine
October 1, 2003
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You have arrived at the latest online issue of Fun Facts
Publishing's ezine,
Scrapbook Industry News.
Subscribe to Scrapbook
Industry News! FREE
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Fun Facts Publishing
E-Zine
"Scrapbook Industry
News"
October 1, 2003 Issue 62
Copyright 2003 Fun Facts Publishing.
All Rights Reserved.
"Persons of high self-esteem are not driven to make
themselves superior to others; they do not seek to prove
their value by measuring themselves against a
comparative standard. Their joy is being who they are,
not in being better than someone else."
- Nathaniel Branden
Back issues of this publication are available online at:
http://www.funfactspublishing.com/Ezine/ezine.htm
You are receiving this because you signed up at
http://www.funfactspublishing.com
or asked to be put on the list.
This E-zine may be forwarded freely to as many people you know
who would benefit from it, as long as it is kept in its entirety.
IN THIS ISSUE:
1. This Issue's Sponsors
2. News and Updates
3. Tip Of The Week: Using a Trading Bin For Paper
4. What's In This Month's Platinum Edition?
5. Meet Scrappers Anonymous: In The ScrapLight
6. 3 New Books! Shipping Now!
7. For Sale and Help Wanted: New Classified Ads
8. Tip of The Week 2: Put Your "Uniform" On!
9. Enter Our October Sweepstakes!
Please Visit This Issue's Sponsors:
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ScrapYour
Trip.com
www.scrapyourtrip.com
THE place for travel related scrapbook supplies!
U.S. and International destinations, Cruise, Tropical, Theme
Parks, Great Outdoors, Military travel and more! We gladly
ship to APO/FPO and international destinations.
"As a scrapper who travels a lot, this is the one site where
I am able to find scrapbooking items for some of the
more obscure places I've been. ScrapYourTrip also has all
the new stuff not found yet, if ever, in scrapbook stores."
- Happy Customer
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Memories With Style
MemoriesWithStyle.com
Presents...
The Memory Maker Photo Bracelet
The
Perfect Personalized Gift
An Excellent Marketing Tool for Scrapbook Entrepreneurs!
Share The Photos You Love With Others
Change Pictures Any Time
Two Sizes (Third Size coming soon!)
Three Different Styles
Available In Antique Gold Or Antique Silver
Patent Pending Photo Reduction System Can Make Any Picture You Have
The Perfect Size So Easily
And This Bracelet Is So Comfortable To Wear!
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Embellishment
Extravaganza Instructional Kit
Everything you need to host an all-day
embellishment workshop!
A must for all retailers and independent instructors!
You'll receive: complete instructions, handouts,
supply lists, wholesale ordering information, color copies
of all projects, marketing information, information on teaching,
photos of all display boards used in the workshop, business
information, how to find stores to offer workshops, sample
flyer and more!
Hurry - only a limited number of kits are
available! Contact national instructor and published scrapbook
designer Antuanette Wheeler at awheeler@offinger.com
to learn more!
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Ezine Sponsorships
Put your business information in front of thousands of members of
the scrapbook industry! For every full-color ad you place in Scrapbook
Industry
News Platinum Edition, you receive a FREE text ad in this Ezine!
Click
here for more info!
Hello and a warm welcome to all new subscribers!
We are back from MemoryTrends 2003. Another fantastic show! We taught
two sold-out seminars to 100 participants each. Thank you to those of
you who attended! And because we were not exhibiting, we had a chance
to walk the show floor and get a look at all the great new companies and
products!
This will be the last ezine before we head to Orlando for the Memories
Expo show. We'll be teaching three full days of seminars: "Scrapbook
Business University" and "Make
Money Making Scrapbooks For Others, Day 1 and Day 2." Registration
has ended, but you can still show up on-site to register. Please note
these will be our last seminars for 2003.
Our three new books are in stock and shipping. Everyone who placed a pre-order
should have received their package by now. If you haven't, please email
us to let us know and we will send out a new package!
Don't forget to check out our "Scrapbooking
In The News" article, where we have added even more links
to places where the media has written about or mentioned scrapbooking.
This information is perfect for you to use in your business plans, in
your press release/media kit (to prove that other media have recognized
this industry), or just to read for fun!
If you're a new subscriber, you might be wondering why certain words
in this ezine are separated with asterisks. It's because the appearance
of certain words will trigger some email providers to not deliver the
message. If you find that you're not receiving this ezine on a regular
monthly schedule, it might mean your email provider is rejecting it. Remember
that you can always read
each issue online here.
Thanks so much for being a part of Fun Facts Publishing! I hope you enjoy
this issue, and please feel free to stay in touch with whatever comments
or questions you may have! Have a fabulous month!
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3. Tip Of The Week: Using a Trading Bin For Paper
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This tip comes to us from Tammy Hull of A Bit of Scrapbooking:
In my store we carry a lot of paper and always end up with damaged paper
and "ones" ( the last paper of the pile). We also sell many
books that have variety paper in them. After long thought I developed
a trading bin! Yup! Customers come in and buy from the bin that we discount
.20 off the regular price of paper, or they can trade paper from packs
they dislike - paper for paper. I find this is a great draw as customers
come in often to check the trading bin! No more one's and no more damaged.
We simply swipethe back with a pen to mark it and go from there. Hope
this isa tip others could use. I know it has put an end to my "What
do I do with this?"
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Thanks, Tammy!
Do you have a business tip you'd like to share? We're offering a free
book (up to $20) for every tip that we choose to use! Send yours in to:
tips@funfactspublishing.com
To read many other tips, please read our library of back issues:
http://www.funfactspublishing.com/Ezine/ezine.htm
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4.
What's In This
Month's Platinum Edition?
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"Scrapbook Industry News Platinum Edition" is a subscription-only
monthly publication that features tons of articles, tips, insider information,
regular features, and much more, to help you and your business achieve
even more success!
Here's what our subscribers are reading about in the all new October issue
of "Scrapbook Industry News Platinum Edition:"
Industry Insider
We've got all the latest inside buzz on the scrapbook industry! Get the
details on three new scrapbooking magazines to hit the market, find out
what celebrity is designing her own line of scrappin' supplies, and learn
about a new direct sales company. Plus - learn what manufacturer is designing
a line of exclusive supplies for Target department stores, and much more!
Behind The Scenes At MemoryTrends!
We walked the show floor for two days straight and we're bringing all
the buzz on the hottest products and companies to you! From class kits
for retailers to the most beautiful paper we've ever seen to the perfect
solution for printing on vellum to a new cardstock supplier who claims
to have the largest selection in the industry - we really discovered some
great stuff! You'll learn about these companies and much more.
Chain Store Watch
Concerned about the chain stores entering our industry? We keep a close
eye on the chains and pass this information along to you. In this issue,
find out what scrapbook store chain has just opened a new store - and
find out what chain is opening 15 new stores in 2004. You'll also get
the scoop on how much revenue each location of this chain generates.
October's Theme:
Building Your Success Team
Four full-length, exclusive articles on how to build a "success team"
- people who will help you to be as successful and you possibly can! Discover
what a success team is, and how you can easily form one today!
Even More Regular Features!
Every issue also includes:
Ask Sue/Readers' Forum - You've got questions, we've got answers!
Digital Zone - Learn how to profit from digital scrapbooking!
SPAMbo - Is your In Box filling up? SPAMbo has got your back! He'll
give you the very latest on legislation and other ways to fight for the
right to a clean In Box. Plus, he monitors the newest words that cause
messages to not be sent, which will help you in your online marketing
efforts!
Sue's Book Club - I'll share the latest business, motivational,
and scrapbooking books with you and let you know what should be on your
reading list!
Wow, do you get a lot of solid information in just one issue, or what?
To view a sample copy of "Scrapbook Industry News Platinum Edition,"
and to take advantage of all the benefits of subscribing to this monthly
publication,
please click here.
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5.
Meet Scrappers Anonymous:
In The ScrapLight!
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Meet Sonyia E. Pfeiffer of Scrappers Anonymous (
http://www.Scrap-Addict.com ), in this month's "In The
ScrapLight!"
Sonyia has really set her online store apart - among other things, she
also offers two monthly clubs and an innovative affiliate program. Her
web site also offers a layout gallery and message boards.
Discover how Sonyia got started, the unique marketing ideas that have
worked for her, plus much more, in the latest "In
The ScrapLight" here.
Would you like to be featured "In The ScrapLight?"
If you're interested in learning more, please
click here.
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6. 3 New Books!
Shipping Now!
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We're excited to announce the arrival of three new publications, all
of which are shipping now!
"Make Money Making Scrapbooks For Others: The Complete Manual
For Creating The Career of Your Dreams"
This is the long-awaited, info-packed manual designed to help you achieve
super-success as a Custom Scrapbook Artist! Everything you could ever
need to know to begin and build this career is right here in this 200-page,
21 chapter manual - a guide you'll turn to again and again. For much more
information, please
click here.
"Scrapbook U-Diversity(TM): Redefining The Scrapbooking Industry"
For the first time ever, the subject of "non-traditional" scrapbookers
is explored in-depth! Discover exactly how to expand your marketing and
business efforts so that you share the gift of scrapbooking with everyone!
Present and future scrapbook enthusiasts come in all shapes and sizes,
colors and cultures, ages and genders! Everyone wants to feel well-represented
in this industry, and up to this point, many do not. You can help bring
about the changes! Please
go straight here for all the details on this book.
"Marketing With The Latest Scrapbook Statistics"
This updated guide takes all of the statistics that have been done on
our industry, breaks each one down, and tells you the best forms of marketing
for each one! Instead of just throwing numbers at you, we tell you what
to do with those numbers! Read
more here
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7. For
Sale and Help Wanted! All New Classified Ads
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Our Classifieds
section features scrapbook business owners who are looking for help. If
you're a teacher looking for a place to teach, or an event organizer looking
for a teacher, this is the place to do it! If you're looking to sell your
store, or hire some help, this is the place to do it!
Please
click here to read all of the latest Classified ads.
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8. Tip of The Week 2: Put Your "Uniform" On!
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